How do entrepreneurs define success?

Adam Berezin and Jason Gumpert founded MSDynamicsWorld.com fifteen years ago when "digital marketing" was a bold new concept. They have seen the channel fully embrace the digital strategy, reaching 100,000 subscribers, 200+ customers, and 30,000 podcast listeners.

Others would say they have "made it."

Yet, they hesitate to say it themselves. They're careful not to become complacent and slow their innovation.

In our first interview, "Two Guys, One Site, Zero Microsoft Ties," at their 10-year anniversary, they explained the backstory of starting the business. Now they talk about the changes they have seen at the 15-year milestone, plans for the future, and advice for other entrepreneurs.

Even though I have written about CRM software for decades, I was still using an Excel spreadsheet to run my membership business. It was a massive, complicated, color-coded Excel spreadsheet with 13 tabs. I hesitated to share it, even with my business partner, for fear someone would mess it up. We looked into CRM solutions in the past, but as a very small business, we felt that every system was overly complicated and too expensive. I just wanted a solution that was simple, fast, secure, and affordable. Oh, and completely customized to the way I wanted it to work. That may sound impossible, but I am happy to say that I finally found it: P2xRM from P2 Automation. This is our story…

Like me, everyone is online. As ERP and CRM resellers, some of our customers may have more time to focus on online training and user tips. And our prospects may have time to finally dig into doing research into new ERP and CRM systems. Especially the ones that are realizing they really do need a cloud based system. Here are some examples of companies that are putting out great blog content during this pandemic.

Events and travel are being cancelled. Many people are working from home. This means that right now your online marketing strategy becomes even more important. This is a good time to focus on writing and publishing blog posts, case studies, white papers and other content. Here are a few of my tips….

Everyone says it. These days prospects are more educated and further along in the buying cycle by the time they talk to you. You need to get your name out there, and show your expertise, where those prospects are doing their research. One of the best ways to do that is with blog posts. That makes sense but how can you actually prove the value of your group blog membership in 2020? Here are 4 ways….

Ten years ago our first group blog site, ERP Software Blog, was doing so well we decided that CRM partners should join in on the fun. Five months later we started our second blog site. Now, in November 2019 I am happy to celebrate the ten year anniversary of the CRM Software Blog. Here are some fun stats:

Leslie Vail is a legend in the Microsoft Dynamics GP community. With hard work, strong relationships and a positive attitude she has impacted everyone around her. This is the story of how Leslie built her career, and found her distinctive style. And the advice she has for newcomers as she leaves this industry after more than 25 years of “living the dream”.

In true “nerd princess” style I combed through the full eXtreme365 Orlando schedule and made a list of just the important parts that apply to me as a marketer. This includes the blocks of time that I need in my calendar AND just the Marketing and Sales sessions. Check it out here:

What if you could go to an event that is focused 100% on sessions for Microsoft Dynamics Partners but STILL have the chance to mingle with your customers and go to the full User Group Summit expo? Now you can. Fly down to Orlando Saturday night, fly home Thursday morning, and you get it all. Just take advantage of a legal loophole...the overlap days of eXtreme365 and User Group Summit 2019. Find out how….