If you painted a masterpiece, would you forget to sign it? Adding a byline to your masterpiece of a blog post is just as important. You want everyone to know you wrote it. And how to contact you. It makes me sad that so many of my ERP Software Blog and CRM Software Blog members forget to add their names to their blog posts. Let me tell you two reasons this is so important.
Read moreWill You Read the Second Sentence of This Blog Post?
What is the goal of this first sentence?
To get you to read the second sentence. That’s all. And I see that it worked. You are already at the fifth sentence.
The single most helpful writing tip I ever received was in an email from Henneke Duistermaat at Enchanting Marketing.
She said that you need to keep your first sentence short. Ultra-short. Such as:
Read moreHow Beringer Associates Became Our Most Popular Dynamics CRM Blog Star
For the past two months one company has written 4 out of 5 of the most popular blog posts on the CRM Software Blog. They have consistently been on the most popular list, but now they are completely dominating it. I told them that the blogger at Beringer Associates deserves a gold star. Then I found that they deserve a whole bunch of gold stars, because everyone at their company is a blogger. Lisa A. Beringer, Vice President at Beringer Associates, Inc. shared her company’s secret to success with me:
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